Bounce Rate: You’re Doing it Wrong

Ever wonder what your industry website bounce rate should look like? We’ve got you covered. If your business is in the 805 area code, this is what your benchmark Google Analytics Bounce Rate should look like. If you’re seeing higher than average and want to talk about ways in which you might lower your bounce rate, we would be happy to chat. Feel free to give Hudson a call at 805-883-8181.

Google Analytics Benchmark Averages for Bounce Rate

  • 40-60% Content websites
  • 30-50% Lead generation sites
  • 70-98% Blogs
  • 20-40% Retail sites
  • 10-30% Service sites
  • 70-90% Landing pages
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